Lume was born out of my own struggle with dull, reactive skin and the endless cycle of trying “miracle” products that only left my skin more irritated and my confidence fading. I realised most skincare on the market focused on covering up problems instead of actually healing them. I wanted something different — something that worked with the skin, not against it.

After months of research and collaboration with skincare specialists, I discovered the power of collagen and clean, active ingredients in rebuilding skin health from within. That discovery became the foundation of Lume — a brand created to help others feel comfortable, confident, and radiant in their natural skin.

Our mission is to make skincare that’s honest, effective, and sustainable — because beauty shouldn’t come at the expense of your wellbeing or the planet. With Lume, I hope to inspire people to embrace their natural glow and rediscover confidence that lasts beyond the mirror.

P.S. We're currently running a 50% flash sale, so now is the best time to order if you want a pretty big discount.